100 TICKET GIVEAWAY TO ROSKILDE FESTIVAL
Ants just partnered with Roskilde in a one hundred ticket giveaway for Germans, Swedes and Norwegians, who share empty seats in their cars with other guests on their way to Roskilde Festival. The new ridesharing initiative is a part of Roskilde Festival’s Green Footsteps campaign that encourages the guests to act with consideration for the environment before, during and after the festival.
“Since 2002 Roskilde has had social responsibility at its cornerstone, and in many ways this has been a catalyst for the development of ideas that today have become an integrated part of Roskilde Festival. Ridesharing with Ants fits perfectly into our campaign as an eco-friendly initiative that extends the festival experience for our guests in a fun and meaningful way”, says spokeswoman for Roskilde Festival, Christina Bilde.
In addition to the free full festival ticket, Roskilde will be granting VIP parking spots to the drivers using Ants during the festival.
A memorable ridesharing experience
For the popular ridesharing service Ants, the initiative is a new and exciting way to introduce its service to a whole new group of people from three countries.
“With Ants we empower people all over the world to share their cars, and our goal is to showcase the benefit from collaborative consumption in a meaningful way. The ridesharing initiative from Roskilde Festival using Ants will definitely make the ridesharing experiences memorable”, says Aleksander Soender, Ants’ CEO.
A full festival ticket has a value of 255 Euro and gives access to all nine days of the incomparable Roskilde Festival universe from June 29 to July 7 2013. The full music line-up will amount to around 200 artists including Rihanna, Kraftwerk, The National, Slipknot, Queens of the Stone Age, Sigur Rós and Volbeat.
Other than the new ridesharing initiative, the Green Footsteps Campaign can be found all over the entire festival area. Roskilde Festival makes it possible to stay in eco-friendly camps, ride bikes to charge your smartphone, to buy sustainable food in selected areas of the festival among many things.
How to get a free Full Festival Ticket
Roskilde Festival has donated a total of 100 free Full Festival Tickets to citizens in Germany, Norway and Sweden, who use Ants to share their ride with other guests heading to Roskilde Festival. Both driver and passengers must have a profile on Ants. When the ride has more than three passengers, Ants will contact the driver in order for him to confirm that everyone in the car has a valid ticket. If everyone has a valid ticket, the driver can claim his free full festival ticket on the day of arrival to the festival. Sign up on http://joinants.com or download the native application on your Android, iPhone or Windows Phone.